The World Club Challenge is a premier surfing competition held at Snapper Rocks on the Gold Coast, Australia. For this event, the visual identity was crafted to encapsulate the vibrant spirit of the local surf culture. Central to the design is an illustration featuring an iconic skull riding a barrel wave at the legendary Snapper Rocks, with the skyline of Surfers Paradise visible in the background. This artwork was utilized across various mediums, including the main event poster, official merchandise, and social media graphics, capturing the dynamic energy of the competition and the essence of the Gold Coast's surfing heritage.